About This Product

With 80% strawberries and natural pectin, this jam delivers pure berry sweetness balanced with lemon brightness. Chosen by Hyde Farm for its real fruit taste that’s a world away from syrupy commercial jams. Versatile and vibrant, perfect on croissants, layered in cakes, whisked into buttercream, or spooned over scones. A classic made properly.

WHY WE LOVE IT

✓80% strawberry content

✓Natural pectin for set

✓Bright berry flavour

✓European “extra” jam standard

✓Ideal for baking and breakfast

Serving Suggestions & Cooking Instructions

Character: This is a high-fruit-content preserve (80% strawberry) that meets the prestigious “Extra” jam standard. Unlike commercial jams that rely on high sugar and corn syrup, this focuses on the “pure berry sweetness” and vibrant colour of real fruit.

Texture: Thanks to the use of natural pectin, the jam has a soft, authentic set rather than a rubbery consistency. It remains spreadable and retains the “bright berry flavour” of the strawberries.

Storage: Keep in a cool, dry place. Once opened, refrigerate and consume within the recommended period to maintain its fresh, natural taste.

The Ultimate Scone: For a classic Cream Tea, spoon a generous amount over a warm, buttery scone topped with clotted cream. The 80% fruit content ensures the strawberry flavour stands up to the richness of the cream.

Elevated Buttercream: Whisk a few tablespoons into Swiss meringue buttercream for a natural, “vibrant” strawberry frosting. Because the jam isn’t overly syrupy, it adds intense flavour and colour without making the icing too runny.

Breakfast Perfection: Spread over a warm croissant or a slice of toasted brioche. The “lemon brightness” provides a refreshing edge that prevents the jam from feeling heavy or cloying.

The Perfect Cake Layer: Use it to sandwich together a Victoria Sponge. Its high-quality set ensures it stays in place between layers, providing a professional finish and a “real fruit taste” in every bite.

Storage Instructions

Store away from sources of light and heat. After opening, store in the refrigerator at 4-8°C and consume within a few days.